Storytelling That Connects — and Converts

Content & Editorial Strategist

With 15+ years in digital media and storytelling, I help businesses of all sizes turn their message into clear, compelling content — from big-picture strategy to finely tuned copy.

Whether you're launching a product, refreshing your website, or building a full editorial calendar, I’ll help you say what you mean — and make it matter.

Helping brands connect meaningfully with customers across 100+ successful projects.

Michelle is a skilled researcher and interviewer. From the beginning of a project or developing a campaign, she knows what questions to ask and digs for all the information she needs to craft an effective communication of the core message.

― Daniel M., Designer

Michelle is equally able to write and manage site content as well as manage projects. She has a can-do attitude and a willingness to 'do what it takes.' Michelle is highly professional and her pleasant personality enables her to work with individuals and groups at any level in the organization to ensure an effective online representation of the company.

— Cyndi D., Content Manager

I worked with Michelle for many years. I found her to be extremely organized and received compliments about her work. She always met deadlines, worked well under pressure, did what it took to get the job done, and her work always reflected a high degree of accuracy and creativity. She is a strong writer and understands digital marketing.  

― Linda C., Director of Marketing

Michelle has a passion for great websites and meaningful content. Her attention to detail, focus on the overall user experience, and content helped us deliver top results in online conversions.

― Tammy A., Head of Product Marketing