Poly Craft aimed to solidify their position as a packaging industry trailblazer at the Global Pet Expo. Their new brand identity was a powerful tool, and they needed a tradeshow booth to amplify its impact.
Creative process
They tasked me with crafting a booth message that perfectly captured their brand essence and left a lasting impression.
Additionally, I created copy for an attendee email, as well as sample pet food packaging and a brochure that were showcased at the booth.
Option 1
Option 2
Option 3 and the winner
Attendee Email (Top)
Attendee Email (Bottom)
Brochure
Sample Packaging (Front)
Sample Packaging (Back)
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